Search Engine Optimization

Monday, October 25, 2004

What can I do to combat Search Engine SPAM?

If you see something that is clearly not right or relevant in the Search Engine Results you can report it to the relevant Search Engine. They welcome public feedback and are concerned about providing quality relevant results to their searchers.

Google explains: "If you believe that another site is abusing Google's quality guidelines, please report that site at
http://www.google.com/contact/spamreport.html.

Google prefers developing scalable and automated solutions to problems, so we attempt to minimize hand-to-hand spam fighting. The spam reports we receive are used to create scalable algorithms that recognize and block future spam attempts."This means you may not see instant removal but you can be sure that

Google views and acts on SPAM reported to them.Below are a few other contact addresses:

1. Fast/All The Web: spam_websearch@overture.com
2. Inktomi: reportspam@inktomi.com
3. Altavista: http://addurl.altavista.com/help/contact/search

The best defense against a competitor's SPAM techniques is to continue to improve your own website by adding more quality content. This simply cannot hurt you. Continue to make your website the best that it can be by adding useful information for your visitors. Streamline your navigation. Create positive messages and a call to action throughout your page elements.

Whatever you do, don't join the Search Engine spammers!The cost for spamming is higher in the long term and you can win even if your website is a tortoise and theirs is currently looking like a hare.

Source:http://www.dialdesign.com.au

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